India’s only Hyper-local Social Media Site,
Hyper-local Social Media Site – Our 2021 story is about to end. We all are just on a cliffhanger, waiting for this year’s climax excitedly. Additionally, we are set to embark on a new year, a new journey in some days. But, frankly speaking, are we moving forward socially? We are still the same old when it comes to using social media. In addition, the social media platforms haven’t been updated according to our requirements recently. So, we think it’s time to move on, bro!
It’s about time that there was a new social media platform with all the features in just one app. Additionally, if you look carefully in the global market, there aren’t any SOCIAL MEDIA APP of Indian origin. Although, this somehow contradicts the fact that the best software and app developers, CEOs, COOs come from India. Yet, we don’t have an Indian-made app with all the features which Facebook, Snapchat, Instagram, Twitter have to offer. But, worry no more! An Indian start-up took #MakeInIndia seriously and came up with a proper solution to this problem. The solution’s name is Byloapp – India’s only social media platform, which recently was launched in December 2021.
Key features of this Hyperlocal Social Media Site
On this new social media app, Byloapp:
- The users, influencers, and content creators can post their photos, videos and share their everyday moments in the simplest way possible.
- One can even message and chat, to connect with the people around them.
- Additionally, one can shop, discover and even interact with the best local businesses and homegrown brands.
- For SMB owners and merchants, Byloapp – a hyperlocal social media app, has excellent features as well, which will be helpful in growth and building better brand awareness.
- Merchants & business owners can create their own pages, can post their business photos, videos, exclusive live offers. Also, they can find employees by posting their job requirements on Byloapp.
10 reasons to choose Hyperlocal Social Media App – Byloapp in 2022
1. Social Commerce will continue to expand
Brands have for a long time marketed their products through SOCIAL MEDIA APPS such as Pinterest, Instagram, Facebook, and others. In addition, social media marketing on Byloapp has also emerged as a new retail social media channel for brands, and this trend is continuing at a fast pace. Therefore, social commerce is on its way towards becoming a conventional retail channel on par with websites and brick-and-mortar stores. Hence, the new social media – Byloapp believes that this trend will continue to grow as more social networks implement pro-selling features such as shoppable posts, live exclusive offers, discounts, and more.
2. Video Content will dominate
Video content is amongst the most appealing types of content and is currently dominating all the major social platforms. Also, soon it will be dominating more of the social media and will be the clear winner over all other types of content. Moreover, the videos you upload on the Byloapp feed can be the future of social media content, whether they are short-form videos like those popular on TikTok, IG Stories, YouTube Shorts, or long-form content like that on YouTube. According to a Cisco study, “Video content will account for 82% of all online content by 2022.”
This clearly demonstrates how critical it is to begin utilizing video content in order to remain relevant in the social media domain through Byloapp.
3. E-Commerce will become the new norm
No doubt, the traditional social media platforms performed their best by 2021. The specialist e-commerce websites have seen skyrocketed popularity, which is expected to grow in 2022 as well. As we know, online shopping isn’t just for popular brands or big influencers. This mode of shopping is the new norm for everybody; from a local store goer to a brand goer, from a common man, micro-influencer to a big influencer. So, streaming major shopping events has also gained popularity. Hence, in many ways, Byloapp is an updated version of the traditional home shopping channel for the modern era. This platform is providing products to shop from the best local stores & homegrown brands from all the major cities across India.
4. Technology adoption will be at an all-time high
The adoption of technologies such as Augmented Reality (AR) and Virtual Reality (VR) in hyperlocal social media will increase. Users will demand better and more engaging experiences as these platforms grow in popularity. And, these technologies can help make that happen. Byloapp has already made significant strides in this direction. Byloapp is a virtual world in which people can interact, shop, and explore. This is the next degree of social connection and maybe the future of social media.
5. Higher Adoption of Augmented Reality
While VR adoption in social media is still in its early stages, the same cannot be said for AR. Augmented Reality filters are now used on a variety of popular platforms, including Snapchat and Instagram. These were introduced to improve the visual content circulated on this hyperlocal social media app and have proven to be extremely popular. Augmented Reality elevates our reality by incorporating digital elements and altering the appearance of objects. Byloapp has discovered interesting cases for this technology and has begun their research for the latter. Additionally, they are investing their time and money to leverage it properly.
6. Influencer Marketing Will Continue to Soar
Byloapp believes that influencer marketing is not a recent fad, but it is one of those strategies that will be around for a long time. Influencers and content creators have overtaken this new SOCIAL MEDIA APP. In addition, they are doing paid collaborations to promote brands This trend’s adoption can be seen from both sides:
- One indicator is the rapid increase in the number of social influencers, micro-influencers, bloggers, vloggers and,
- The second indicator is an increase in business marketing expenses on influencer marketing, and Byloapp surely supports both.
7. More regulatory control and legal scrutiny
While social media has many advantages, certain drawbacks have emerged in recent years as well. Data privacy and security are two such concerns that have dominated the news for social media platforms such as Facebook. Also, social media can be used to gather and misuse information about anyone. Additionally, there have been allegations that some social networks sell their user data to other companies in exchange for fat chunks of cash. Therefore, Byloapp has made sure of this issue. And, have tightened their security standards and implemented more policies for the security of users, their content, and personal information.
8. Increase in the use of social media for customer service
People have traditionally used social media to communicate with their social networks and share photos or videos primarily. But, Byloapp has evolved into much more than that. As a result, this new social media craze has evolved into a social-hyperlocal platform, retail platform, merchandise discovery platform, and, most recently, a customer service platform as well. Many brands have begun to recognize Byloapp as a platform for providing customer services.
9. Personalization will be paramount
Personalization is a worldwide consumer trend that has been around for a while in this digital generation. However, it is still a rookie thing in terms of Byloapp. Some may argue that brands cannot truly personalize their social media content for various consumer segments. True! They can’t. But they can, however, tailor their social media ads to as many target segments as they want on Byloapp, with dozens of filters to choose from.
10. User-generated content will continue to be popular
Brands utilizing user-generated information is not a new trend, but it is one that is still alive and well used. Also, it will proceed to do so. The only thing that’s different is the rate of adaptation, with an increasing number of marketers utilizing the UGC. So, if you’ve never used user-generated content on your social media profiles, now is the time to start doing so easily, through Byloapp – an Indian social media app.
We hope that we were able to educate you and tell you why we all need new and updated social media apps. We must all keep up with the trend. And Byloapp is the perfect social media app for 2021-2022 to do so.
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