Today, the cover letter remains essential when looking for a job in the public service. Digital Marketing Mohali But how to write a successful cover letter? How to write it well? How to write a good cover letter? Here are six tips for writing the best cover letter.
When you respond to a job offer, your cover letter allows you to promote yourself. As you read, the recruiter discovers who you are and your strengths. This is the time to prove to him that you are the ideal candidate for the position. To do this, you will first have to learn how to write this letter well.
1. A short and concise cover letter
The ideal length of a cover letter should not exceed one page. Recruiters receive a lot of applications and on average spend less than three minutes on each one. Your letter must therefore be concise and pleasant to read. On Word, favor a classic, readable font and an airy layout.
Separate your cover letter into several paragraphs. In each, express one key element at a time: the reasons why you are applying for the job offer, professional experience, your know-how and interpersonal skills…
Also, remember to organize your letter well. Bet on the classic three-part “you, me, us” plan. The “you” represents the public employer and its needs, the “me”, your experience and your skills, the “we”, the fruits of your future collaboration.
Finally, don’t forget to adapt the text according to the job offer.
2. Hook the recruiter from the start of the cover letter
A successful cover letter is a letter that hooks the recruiter from the first line! The introduction is therefore essential. With an ideal length of two or three lines, it must be precise, biting and dynamic.
Use direct, positive and present tense verbs: “I want”, “I would like”, “my goal is to”. Also remember to challenge the recruiter: “You are looking for an X to join your structure. My experience of X years within X leads me today to contact you”.
Cover letter hooks to avoid
The platitudes:
“Your ad for a marketing manager position caught my attention.” Ouch, Digital Marketing Mohali here is the typical example of the banal catchphrase to avoid. Bland, without information, this sentence simply repeats the mention of the announcement, which can also appear at the top of the letter.
The justification:
“My contract at X is coming to an end; I am currently looking for a job as X”. Beware, the end of a contract is not rewarding. So don’t explain why you’re looking for a job.
Pretension:
“You are looking for a dynamic candidate…I am the person you need”. Caution, slippery ground! Don’t oversell yourself, don’t say you’re made for the target company, prove it!
3. Highlight the expectations of the recruiter
Take advantage of the first part of the cover letter plan to show your interest in the public employer (local authority, health establishment, Digital Marketing Mohali administration, etc.).
Target its field of activity, its current missions, its economic development… For example:
- I have a lot of interest in your specialization in X
- A good knowledge of several of your software, in particular that intended for…
- I learned that you are developing your video surveillance service, and this is an area that interests me as my previous experiences attest
Ban flattering and insignificant phrases. For example, avoid reminding a local authority that it has “significant local influence with X thousand inhabitants”! Or to a hospital employer that their facility has so many beds.
Find out about the recruiter’s site and social networks to support your comments. Thanks to this investigative work, Digital Marketing Mohali you will be able to show that you have fully understood their needs and that your profile corresponds to the position.
4. Highlight your skills in the cover letter
In this second part of the plan, it is time to value yourself. You must demonstrate that you have the appropriate abilities for the intended job through concrete examples. Sort through your professional experiences to select those that show that you are the person the recruiter is looking for.
Sort through your professional experiences
Example:
“I have significant experience in the financial field which allows me to be operational for the job of payroll manager…”
You also need to stand out from other applicants. You are unique, prove it! Highlight one of your personal or professional skills that can arouse the curiosity of the public employer.
5. Address the future in your cover letter
The last part of the cover letter is where you project yourself and imagine that you have been hired. Suggest what your collaboration could lead to by highlighting your vision of the position. Talk about your future missions, the elements you would like to put in place, Digital Marketing Mohali the way you would see the position evolve. Be driving!
Project yourself into the position
Show that you have properly analyzed the job description and that you are able to meet each need. Do not mention the fruits of it for yourself (personal development), but only for the employer and the users.
6. Conclude your cover letter well
Last advice, do not forget to take care of the end of your cover letter. First step, Digital Marketing Mohali bet on an original interview request. Propose, for example, to discuss a specific topic discussed earlier in the letter.
Finally, conclude with a classic polite formula. For example: “Hoping that my application will hold your attention, please accept, Madam, Sir, my sincere greetings. » Sign your letter and do not hesitate to add your number at the end, to encourage the recruiter to contact you again.
All you have to do is apply these tips to get a job interview!
